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Agriculture and food

Building an agriculture brand from nothing.

A food business that owns its chain end to end, given the brand and the presence to say so to the buyers who care.

Client
DFarms
Services
5
Engagement
Ongoing
The DFarms website.
DFarms, home page

What the work is

DFarms grows, processes, stores and exports food across one chain it owns end to end, so every buyer deals with a single operator answerable for quality and supply. That is the whole proposition and it had never been said plainly.

The brand and the site were built to say it, and the ongoing search and social work keep saying it to the buyers who care.

Owning the chain is a claim a buyer can check, which is what makes it worth leading with. The site is arranged so the checking is easy: what is grown, where it is processed, how it is stored, and who to call about any of it.

Scope

The five services we run

  • Brand Strategy

    Positioning, messaging and the language the company uses about itself, agreed before anything is designed.

  • Website Design & Development

    Designed, built and kept up, from the first wireframe through to the pages added months later.

  • Search Engine Optimisation (SEO)

    The technical work, the content and the links that decide whether the company is found when somebody goes looking.

  • Social Media Management

    The calendar, the artwork, the writing and the replies, run month after month rather than in bursts.

  • Graphic Design

    Everything the brand needs made: decks, advertising, brochures and the artwork each channel asks for.