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Personal brand

A public profile, built to match the work.

The site, the search presence and the press behind the person running the group, built deliberately rather than left to assemble itself.

Client
Dhanesh Indore
Services
6
Engagement
Ongoing
The Dhanesh Indore website.
Dhanesh Indore, home page

What the work is

A group is often known through the person running it, and that profile either gets built deliberately or gets assembled by other people out of whatever is available.

The work covers the site, the search presence and the press, so that somebody looking up the name finds an accurate account of the businesses and the record behind them.

A personal profile carries a risk a company brand does not, which is that it can tip into self-promotion in a single sentence. Keeping it to the record, the companies and the work is what keeps it useful to the person who searched the name.

Scope

The 6 services we run

  • Brand Strategy

    Positioning, messaging and the language the company uses about itself, agreed before anything is designed.

  • Website Design & Development

    Designed, built and kept up, from the first wireframe through to the pages added months later.

  • Search Engine Optimisation (SEO)

    The technical work, the content and the links that decide whether the company is found when somebody goes looking.

  • Social Media Management

    The calendar, the artwork, the writing and the replies, run month after month rather than in bursts.

  • Graphic Design

    Everything the brand needs made: decks, advertising, brochures and the artwork each channel asks for.

  • Public Relations

    Press relationships, the releases that go to them and the coverage that follows.